UK schools have a severe shortage of climate change resources.

Manchester based company Generation C is changing that, with help from leading energy firm Octopus, marketing giant Dentsu and NatWest Bank.


In recent years it is evident that the UK is facing a greens skills crisis, and despite the increased concern about the need to tackle climate change, our workforce does not currently possess the skills needed to give the green economy the transformation it needs.

Green job postings have been reported by LinkedIn to have grown by 15.2% and are currently taking up third of job listings in the UK  (Global Green Skills Report by LinkedIn)

It has been shown that more companies are looking for people who can improve climate and eco goals, requiring skills such as climate action planning, corporate sustainability and sustainable procurement, however with the lack of focus and investment in green skills, young people are choosing academic and technical studies whilst in education due to the lack of resources in schools.

Despite being passionate about helping to tackle climate change and being interested in taking such jobs, recent research has found that young people do not understand enough about how they can do that. has (Learning and Work Institute for WorldSkills UK)

Generation C is a movement with a model which highlights the failings of the current education system, the anxiety and lack of optimism in our children to understand what the future brings for them in their careers, but also the need for businesses to share the excellent and ground-breaking work being carried out on a daily basis. The aim is to create real change between educators, business leaders, government and media to future proof our failing education system.

Right now, the education system is failing young people. They lack the resources, knowledge and expertise needed to inspire future generations of change-makers, dedicated to fighting and reversing climate change.

Founder Phil Wharton and Ivor Tucker created Generation C to help, tackle the shortage of educational resources for climate change in schools. Their mission is to work with recognisable companies across the UK and use their stories to inspire children in school to plug the impending climate change skills shortage and become innovators in the field.

They are are proud to announce that they will be working in partnership with Octopus, Dentsu and NatWest to create practical and engaging resources for schools to improve education and green skills inspiring children to become the next generation of talents and grow the green economy.
They are hoping to attract the attention of other big businesses to help prevent the skills gap and inspire young people to look at a future career in the climate change sector.

Generation C will be holding a roundtable event at NatWest HQ on the 12th July. Due to the demand for the event, hopeful attendees should apply for their space as soon as possible because places are limited.

The event has already confirmed attendee’s such as CO-OP Academies Trust, Greater Manchester Chamber of Commerce, PlanetMark, Princes Trust, HAYS, Brabners, Laing O’Rourke, Suez and E.ON.

This will be a unique opportunity for you to network with like-minded professionals outside of your existing bubbles and explore the opinions and best practices in climate change education, talent and skills management, positive PR and brand image whilst you prepare for the future demands the green revolution will create.

The invites are open to businesses, climate change influencers and press – register your interest today at: